Mahesh Murthy from pinSTORM

Interesting views, ‘8 Trends for 2008’.|

  • move to pay-for-performance (CPA/P4P)
    • better clickfraud metrics
    • quality traffic. clients will take issue with GYM etc for crappy traffic
  • traffic instead of just top SERP positions
  • ‘pay per organic click’ – new term/model!
  • country specific SEs, not just Google. Sensis for Australia, Yandex for Korea, Baidu for China etc
  • cross engine SEO/M mgmt. again, not just Google
  • SEO and SEM to merge – agencies will (have to) start doing both
  • P4P will xtend to other media
    • more than PPM – even per pixel basis
  • India will be central. think no doubt abo’ it, given that the conference is literally packed!
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12 Responses to “Mahesh Murthy from pinSTORM”

  1. Mahesh Murthy Says:

    Thanks for the live blogging:

    Just a small correction: it’s Yandex for Russia and Naver for South Korea.

    Thanks for the coverage!

    Mahesh

  2. Arvind Says:

    oops, thanks for the correction Mahesh 🙂

  3. SearchCamp.in : Experience wasn't as bad as I thought after the morning session! Says:

    […] In the morning session : Mahesh Murthy (only guy who was making some sense & impressed the most in the whole camp) of Pinstorm displayed some really interesting trends (related to search engine marketing) for 2008. Arvind covered up the session pretty nicely, so go ahead and read the 8 Trends for 2008 in search engine marketing. […]

  4. Seema Pagey Says:

    Beware of marketing online career makes. They take your concepts and sell it to Others. Like Mahesh Murthy of Pinstorm Technology has used and cheated me for my rights and interest on two websites called seedfund.in and businessbuddy.com.
    He sold my concept without obtaining IPR rights and failed to settle my account after sending legal notice.
    He has sold the concept to another company called Geodesic and Business Standard.
    Mahesh Murthy to avoid payment had decided to drive his car on me as he did in front of his office.
    It is time of closedown of Pinstorm Technologies and beggar of concepts by VC called Mahesh Murthy.
    Seema Pagey

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